We spend a majority of our days working in our job. This involves doing what we are, at least on the surface, hired to do. For many of us who have the privilege to work in offices, it is some mix of problem finding and problem solving, bringing people together to solve those problems, and selling – lots of selling.
Working on our jobs, on the other hand, is all about taking the time to get direction right. Are we investing in the right products? Are we developing the right skills to operate in our workplaces, build and sell these products? Are we set up to work on the stuff that matters? Are we building the relationships that help us working “in” our job better? Are we making directional progress in our careers?
Working in our jobs vs. working on our jobs is analogous to efficiency vs. effectiveness and managing vs. leading. Our natural bias tends to favor a focus on activity, busy-ness, and efficiency. That’s why it matters that we force ourselves to carve out time every week to ask ourselves the effectiveness questions.
As Peter Drucker wisely reminded us, there is nothing as useless as doing efficiently that which should not be done at all.