The Atlantic had a thought provoking article on “Sharenting” – the use of social media to share content on their kids – recently.

A data excerpt – “Almost a quarter of children begin their digital lives when parents upload their prenatal sonogram scans to the internet, according to a study conducted by the internet-security firm AVG. The study also found that 92 percent of toddlers under the age of 2 already have their own unique digital identity.”

The article features stories of kids – some of whom are excited about their existing digital identity and others who are mortified. As more kids grow up to a generation shaped by social media, I expect many more articles on the topic. It is an important one.

For our part, we’ve made the choice to not share any photos of our kids on social media – until they grow up and give us the permission to do so. I write about lessons I learn from experiences with them as they’re a big part of my learning journey. But, that’s as far as the sharing goes.

As is the case with such decisions, it isn’t for everyone and it matters that we’re thoughtful about what would work for us.