Maybe you’ve already seen the now famous Caine’s Arcade video. After putting it off for 2 weeks, I finally got to watching it this week. And I was close to tears around the 9th minute. If it wasn’t for the fact that I was surrounded by people, I might not have held them back.
Feel Good Friday: Caine’s Arcade – Best 11 minutes of the week
The word that came to mind when I saw this was sincere.
I learnt a few things from the video –
– True builders are motivated by their art. Customer feedback is good but that’s not what motivates.
– Parents play a massive role in any child’s development. Role models matter. Encouragement matters, a LOT.
– Persistence. Is there any other way?
– One happy customer is all you need.
– And isn’t his use of square root checking adorable?
Thanks to the power of social media and YouTube, this video and campaign by Caine’s happy customer has raised $200,000 for his college fund. Seth had a very interesting take on what this means for the book industry.
I generally don’t post videos longer than 3-4 minutes if I can help it. But, this is special. Hope you take time to watch it.

