The new abnormal

Of late, every time I see mentions of “the new normal,” I’ve begun mentally replacing “normal” with “abnormal.”

Just because we’re having to deal with this longer than we ideally would doesn’t mean we need to call it “normal.”

PS: Another observation – the better the business impact of the pandemic/physical distance/remote-everything, the sooner the executive team came out with policy changes and statements to support “the new normal.”